How to Add a Chatbot to Your Website (Any Platform)
Adding a chatbot to a website is genuinely a five-minute job on every mainstream platform. The instructions below cover the common cases and the post-install checks people skip.
The universal method
Almost every hosted chatbot gives you a short script tag. You paste it before the closing body tag so it loads on every page. Everything below is just where each platform hides that box.
WordPress
Use Appearance → Theme File Editor for footer.php on a child theme, or safer: install a header-and-footer scripts plugin and paste into the footer field. Save and hard-refresh.
Wix and Squarespace
Wix: Settings → Custom Code → Add Code, apply to all pages, place in Body - end. Squarespace: Settings → Advanced → Code Injection → Footer.
Shopify
Online Store → Themes → Edit code → theme.liquid, paste just above </body>. Test on a product page and at checkout.
Custom sites
Add the script to your base template or layout component so it renders on every route. Load it async so it never blocks the page.
What to check after installing
Five minutes of testing prevents most complaints.
- Open the site on a phone — the widget must not cover key buttons
- Ask three real questions and check the answers are accurate
- Run a page speed test and compare with before
- Confirm the escalation path reaches a real inbox or phone
- Check it appears on every page, including the contact page
No website? Use a hosted link
If you sell through Instagram, Google or word of mouth, use a hosted chat page instead. Put the link in your bio, your Google Business Profile and a QR code on the door.
Frequently asked questions
Will a chatbot slow my site down?
Not if the script loads asynchronously. Test your page speed before and after to be sure.
Can I show it on some pages only?
Yes — install it on specific templates, or configure page rules if your platform supports them.